take a position early, explain your position
explain your topic’s relevance to the average reader’s real life
present a few reasons, support your reasons with facts
identify another point of view and respond to it
identify real world applications/repercussions of your position
explain important terms/ideas relevant to your topic, pictures can help
personal experience is a powerful way to establish credibility
providing background information also establishes authority over your subject
use of statistics can be very convincing
discrediting of opposing sides done carefully is good
use of emotional persuasion is very dependant upon subject and audience
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