Thursday, November 5, 2015

11/5/15 - Taking a Position


My Arguments:
  • In Interpersonal communications yesterday we had to argue about which people we'd prefer to give scholarships to as an in-class group activity.
  • I tried to convince my friend to watch a TV show.
  • Taking a stance about the potential of AI with Dorosey and with my friends.
Others Arguments:
  • In Interpersonal while we were discussing the in-class group project other people held other opinions and thus had positions other than mine.
  • just recently my friend tried to convince our Skype group to watch a video.
  • Advertisements attempting to get me to buy their product.

Monday, November 2, 2015

Analysis Essay Rough Draft

How Coca-Cola Effected American Society: The Red in Red, White and Blue
Soda has been apart of American culture since the morn of its invention, just think of all the varied brands that you can name: Dr. pepper, Sprite, Pepsi, Coca-Cola and many others. Because soda has been rooted in American culture for so long its ads have reflected the beliefs at the time and in turn America has affected the make and design of Coca-Cola.
For instance, this ad was a paper poster printed back in 1914. The first thing pretty noticeable about this ad is the lack of words Instead the ad grabs your attention with a picture of the cookie cutter woman at the time of this ads release, your eyes than get drawn down to the Coca-Cola bottle in her hand. The ad also shows this woman wearing a large hat with green plants in the background almost reaching around toward the front, it shows a picturesque warm day shown through the choice of colors and clothing this woman is wearing. Then there in her hands is the Coke, which as the focus of the ad is implied to be the source of this woman's enjoyment. So in summary this ad is presenting us a picture of a happy woman sipping on a coke to relieve the heat from a hot day outside.
At this time in Coca-Cola's history it has just been a short ten years since Coca-Cola began putting up outdoor wall advertisements. Actually not shown in this ad is that Coca-Cola at the time was marketed as a dietary supplement and it's possible this ad was showing that though it's not very obvious about it. A few things this ad could reflect about culture at the time is, more obviously the fashion choices, and the way the “perfect woman” looked at the time. This ad was probably marketed toward upper class men, and it seems to do this by showing the perfect woman and the style of the clothes that that woman is wearing. All in all this ad screams refreshing from the cool colors in the background to the ice cold Coca-cola in the woman's hand.
The era of painterly ads gave way to ads aimed more at getting information across directly, for example this ad which was printed in 1957. It shows a picture of what looks like a party of sorts with two couples and a woman eating popcorn and drinking Coca-cola. In front we see a man and a woman sharing a glass of Coca-cola behind them we see three other people, a man in a white and blue sweater crouching down in front of the fireplace, a women is a red sweater beside him and finally the woman in the white and gray shirt back near the window. Underneath the picture is about a paragraph of writing starting with “There's always good company in the good taste of Coke!...” and talking about how the refreshing taste of coke makes people “sparkle”. This ad seems to be intended for people around the working age, because all of the people in this image seem to be close to that age. It also might be that children aren't invited to parties ergo the lack of children in the picture. Changes from the first ad include an overall slight change in art style moving away from painterly, the coke bottle has gotten slimmer and is closer to it's trademarked look of today, the ad is wordier than the last, possibly because it was posted inside, in a restaurant and not meant to be read from across the street.
What can be inferred from this ad about the time period is that small parties like these might've been very common at the time, especially so if Coke is marketing towards it. It's also worth mentioning the white outside the windows and the baggy shirts or sweaters that the families are wearing might point towards this ad having been released in or around December. The paragraph below that supports the picture talks about how “There's a special personality that belongs to Coca-cola alone, that invites good times... good humor.” this passage seems to be passing Coke off as being a unique beverage, one that's refreshing for the party, and that you can share with your friends and family.
Speaking of sharing with friends and family, this Coke ad was released just recently, around 2015. The name of this Coca-cola campaign is stated on the left there, “Share a Coke with...”. Compared to the two earlier ads this one has had a huge change in the art style, with the only similar thing being the Coca-cola logo on a bottle cap which can be seen in the second ad. This ad shows the slogan of the campaign on the side then the line of Coca-Cola bottles all with the “Coca-Cola” removed and replaced with names of people, friends, families, etc. Also notable is the #ShareaCoke at the bottom right which is apart of the huge twitter culture, Coca-Cola wants you to tweet this for free marketing and to “Share a Coke”.
This ad reflects nowadays culture fairly well following a very minimalist style which has become the staple of advertisements today, say a lot with a picture and less with words. The slogan “Share a Coke” is used by Coke in this campaign to promote unity and trying not to come off as a conspiracy theorist, it's used to make you think about others when purchasing a bottle, thus leading you to purchase another for your friend, or your father or whoever else.


 All of these ads reveal the culture at the time and the way of thinking that prompted the release of these ads. In 1914 people were more drawn to a picture and this hand painted ad probably drew people's attention and prompted them to think “My that Coke does look refreshing, maybe I'll get one” without actually saying anything at all. In 1957 the ad was focused to around the same audience but to actually sell the product in bulk, more or less. It offered a short paragraph talking about the “refreshing taste of Coke” and how it fostered a good party. Finally in 2015 the ad shows today's tactics of trying to get you to buy more for you, your parents and your friends. Coke has long changed it's advertisements to fit the world at the time, if I were to show you an ad from around the start of WWI it'd show a man preparing for war, if I were to show you an ad from WWII there would probably be a bit of propaganda thrown in. As Coke has changed to fit America, America has been changed by Coca-cola for good or for worse, how much money have you spent on Soda such as Coca-cola? Have you seen any ads that have caught your interest? As the American way of life changes so do the personas of the items we consume on a daily basis be it Coca-Cola or that shiny new pair of shoes and yet as these items change to fit the culture at the time these very items morph and transform the very culture itself. These changes will only lead to more changes, and it's pretty easy to say that products like Coca-Cola have shaped American History almost as much as the people itself. 

Thursday, October 22, 2015

In class Ads Analysis 10/22

1.       Who published these ads?
PETA, Freedom For Animals, Mercy for Animals, American Society for the Prevention of Cruelty to Animals
2.       Who are these texts intended for?
Freedom For Animals ad seems to be intended for women, as their ad parodies a woman’s hair ad. Mostly they seem to be targeted at average consumers. Mercy For Animals specifically wants people to not go to Walmart, so their target audience is probably people who go to Walmart.
3.       How can we tell that?
Freedom for Animals is mirroring what popular hair care ads for women look like. The Mercy for Animals ad specifically targets Walmart, so you can infer that this ad would be for people who go to Walmart.  
4.       What is the purpose of these texts?
They all want to stop animal cruelty. The Freedom for Animals ad specifically targets animal lab testing, PETA ad is against wearing fur, Mercy for Animals wants to stop/improve the farm animal conditions cruelty that Walmart is doing, and American Society’s ad is trying to inform people of domestic “pet” animal cruelty, and trying to get people to adopt a dog in need.
5.       How do they seem to be working towards that purpose?
Most of the ads are focusing on our emotion response to anime cruelty. The Mercy For Animals ad show a pig locked up in bad conditions, asking it’s audience if we support that. PETA’s ad shows a man with what we infer to be his dog. It makes us think of how we love our pets, and uses that emotion to make us not want to wear animal fur. The Freedom for Animals ad shows a woman with “luxurious” hair, but also with a wound on her scalp. The ad tells us that this is what happens to animals that are being tested on. Ethically, we think it’s wrong to hurt people, and they say that this is what happens to 300,000 animals every year. The American Society ad shows a cute dog, and has text that appears to be coming from the dog. The way they phrase the dog’s “speech” makes the dog seem innocent and child-like, so we feel bad about what happened to him. This emotional response makes us want to help dogs that are abused.
6.       What evidence from the texts can you provide?
The phrases and images mentioned in #5.
7.       Can you come up with that would indicate what the ads do as a group?

All kinds of animal cruelty is wrong, and you don’t even know that it’s happening.

Tuesday, October 20, 2015

"Stay Sweet as you Are" Analysis of Analysis paper 10/20/15

The essay "Stay Sweet As You Are" fits the criteria of an analysis paper because of the research put in by the author, and the analysis and breaking down of the ads the author has found. The author brings up three different ads all showing unique philosophies behind getting women to buy these products. The author then breaks down the ads and analyzes the philosophy behind these ads and the impact they had on female consumers at the time. For instance in paragraph two, on page one, the author quotes "make that dream come true" from the ad then proceeds to analyze that in the following sentances.

In-class Collaborative talk 10/20/15

  • Need to know what you’re talking about
  • be passionate
  • convince your audience to be passionate about your subject
  • know your audience
  • establish to your audience that you know what you’re talking about

Final Draft of Essay #1

Depression: noun. feelings of severe despondency and dejection. That hardly covers it. This condition that affects many a person throughout the world can tear apart lives. Mine being one of the many. First of all, I’m on the road to recovery. I’m taking anti-depressants on a daily basis and talk to a therapist on a weekly basis, but these treatments can’t truly recover the years I’ve lost to this condition. Sadness is only one way to describe it. The way it affects a person can change, for me it was a constant low attitude with bouts of anxiety and hopelessness dropping to near suicidal levels of thought on the simplest of actions or words. Sadly this lifestyle simply copied itself into my writing over the last three to four years.
I can confidently say that my writing style has changed because of my condition. When I think of depression I think of the nightmares I had back in middle school. Those of a large dark cave surrounded with the desolate ruins of a destroyed city. Standing in the center of this cave is a rise leading to the lone, stone cold form of a standing colossus, and with me in front looking up at it. These cold feelings and lack of any emotion besides fear and sadness copied across into not only my life but also my writing style.
If I could find you examples if my past writing I would, (and I’ll try) but before my depression my writing was creative, and lively, filled with a passion that I can only wish for today. Even through the paragraphs above you can see that my writing is dark, using words like “desolate” and “suicidal”. It sets you off with a dark tone even before I get into the main meat of the story.
Poems were always “my thing” back in high school. I remember we had to write a poem back in 9th grade. Freshman year of high school. I think it was more like a short story but I tried to get by that by writing two shorter poems. The first one I wrote, I remember as being dark, using imagery similar to that used in traditional horror.
You see something move
shift in the dark
you feel yourself slip
slip closer to insanity



Something snaps
as the fog rolls in
encouraged by your fear
slipping closer to insanity



Running, Running
your heart thumps as if trying to free itself
as the fog rolls in covering you like a blanket
as you slip closer to insanity



Tiring, tiring
you fall to the ground
shaking as the fog engulfs your mind
consumed by insanity

That was my first poem, I remember writing that when I was 15. As you can see, that poem is generally pretty dark, frankly I don’t remember the thoughts I had while I wrote this but it’s pretty easy to see that it’s possible this was the beginning. The second poem I wrote was in response to my teacher telling me to write a second one to share.
The sun sinks below the horizon
sinking into the ocean
soon the last light dwindles
and slowly goes out



silence, till the moon moves from hiding
to begin soaring across the starry sky
and the sounds of the night
shatter the silence



an owl hoots
a wolf howls at the moon
and the light of a firefly
sparkle in the shadows



a moth, the color of emerald
emerges from the leaves of a tree
glittering as if stars are caught in its wings
glowing with moonlight



the waves wash against the beach
seemingly insignificant till midnight
when it explodes with life
as if trying to impress the moon



soon puddles of light spot the surface
trying to imitate the stars
and the waves grow calmer
till they nearly stop



as the moon disappears into the ocean
and the first light breaks the shadows
the symphony of sounds and lights cease
and once again the world laps into silence

Comparing the second to the first poem you can see that. right off the bat. it’s not nearly as dark. The imagery is whimsical and calm. bringing forth images of calm nights and flowing waves. A far cry from the dark imagery of the first poem. Strangely enough, I remember spending an entire day on the second poem and I never thought it was very good. At the time it felt like I wasn’t putting any emotion into this piece. I believe that first poem to be the beginning signs of my depression.
The more I continued into my highs school years the more I feel like I was lost. I don’t remember any of my second year, and I got worse and worse grades as the years continued on. Finally I got help writing from Kirstin down at The Old Boar, a study hall just down the street from the high school. I can easily say that those were some of the best essays I’ve ever written.
Moving on to the end of high school, I got through the last of my classes and I don’t really remember having to write many poems or short stories besides one in particular. I have it here printed out beside me, basically it’s a short story about a woman and a man where the woman is kept in this house instead of being let free. At the time, this was me trying to put what I was feeling at the time into words. That story was before I actually got diagnosed with depression, that actually happened during the summer between the last year of high school and the first year of college.
I’ll skip over that first year of college because literacy wise it was pretty uneventful. I wrote a few short stories in my own time which I was never happy with. I had a few essays assigned but I wasn't getting help from Kirstin and I never really put much thought into them. This probably worked to give me my worst year of depression. Luckily all’s not doom and gloom. This past summer I reconnected with friends and decided on moving over to Olympic so keep close to home. I also started on anti-depressants and am hoping to recover. I just hope that this experience will give me the ability to write better poetry and that hopefully distancing myself from my depression will allow me to write better in the future.

Thanks for reading.

Thursday, October 15, 2015

HW Pg 175, Questions 1-4


  1. Heather Havrilesky's main insight on Mad Men was of how well the show reflects the modern idea of how Americans always want an upgrade. This passage here is an example: "Maybe this is why AMC's hit series Mad Men . . . resonates so clearly at this point in history, when the promise of the boom years has given way to two wars, a stubborn recession and a string of calamities that threaten to damage our way of life irreparably." "Everyone's an Author"pg 171 "Mad Men: Stillbirth of the American Dream" 
  2. Havrilesky establishes her authority with a footnote on the bottom of pg 170. "HEATHER HAVRILESKY is the television critic at Salon. She wrote this piece for Salon in 2010, at the start of a new season of Mad Men, a TV series set in a New York advertising agency in the 1960s." "Everyone's an Author"pg 170 "Mad Men: Stillbirth of the American Dream"
  3. Havrilesky appeals to readers' emotions by using strong words like "sickness" or using passages that evoke thoughts of happiness or sadness(?). Specific passages like "Instead of staying connected to the divine beauty and grace of everyday existence--The glimmer of sunshine on the grass, the blessing of a cool breeze on a summer day..." or "Slowly we come to view our own lives as inconsequential, grubby, even intolerable." "Everyone's an Author"pg 170 "Mad Men: Stillbirth of the American Dream"
  4. I have not watched Mad Men but I believe I understand the basic idea of the show after how Havrilesky explained it. It seems that, basically this show is about an advertising agency in the 1950s and 1960s focusing on a colorful cast of characters that are dealing with life at that time. Sadly I have enough shows on my plate at the moment that I probably won't go home and watch it, but it does sound interesting and I might want to check it out sometime in the future.